Introduction

Hi, I’m Ella Stoll — a marketing major, collegiate golfer, and creative thinker passionate about brand strategy and digital storytelling. I enjoy combining creativity with data-driven strategy to create meaningful campaigns that connect with audiences.

I’ve developed skills in social media management, content creation, and analytics through class projects, internships, and leadership roles on Samford’s Student-Athlete Advisory Committee. My portfolio highlights my ability to plan, design, and execute marketing campaigns that deliver results.

Personal Brand

My personal brand reflects my commitment to professionalism, creativity, and authenticity. Whether I’m building visually appealing websites, crafting SEO-driven content, or executing engaging campaigns, I approach every project with intention and a results-oriented mindset.

I use SEO as a key part of every project. This includes crafting keyword-rich title tags and meta descriptions, writing descriptive alt text for all images, and structuring headers (H1 and H2) to help both users and search engines understand my content. I also focus on internal linking to guide visitors through my site, improve navigation, and signal relevance to search engines. By combining these strategies with analytics, I make sure my campaigns are discoverable, effective, and aligned with my personal brand.